Published on April 29th, 2010 | by Michael J Smith1
JRM, RCR, DEI Team Up To Honor Earnhardt Sr
Dale Earnhardt Jr’s JR Motorsports will team up with Dale Earnhardt Inc and Richard Childress Racing to pay tribute to Dale Earnhardt’s induction into the NASCAR Hall of Fame by fielding the No. 3 Wrangler Chevrolet in the Nationwide Series race on July 2 at Daytona International Speedway to be driven by Earnhardt Jr.
The car will be a JRM Chevy, meaning the chassis and engine will come from Hendrick Motorsports, which provides chassis and engines for JRM, but it will be listed as an RCR entry.
Dale Jr said:
This was an idea that came up as a way to pay tribute to my dad, and it’s pretty cool that it’s a collaborative effort between JR Motorsports, RCR and DEI. The Wrangler car is definitely in the top-10 of coolest cars that have ever been on the race track. A lot of people identify with it, and I can’t think of a better way to honor my dad and celebrate his induction into the NASCAR Hall of Fame than to bring the Wrangler colors back with the No. 3 on the side, similar to the ‘Wrangler Jean Machine’ scheme of the 80s. I think it will be worth seeing, and I’m looking forward to driving it at Daytona.
Bringing this group of people and these organizations together is the best way I can think of to honor Dale Earnhardt’s induction into the NASCAR Hall of Fame. Dale means so much to all of us, as well as his fans across the country and throughout the world. We created a special piece of history together in 2002 and, with Wrangler back on board the No. 3 Chevrolet at Daytona; we look to make some more history in July. I know the fans will love it and much as we all will.
Once the car hits the track in July, it’s sure to stir up some emotions. Before this year, no car adorning the No. 3 had been fielded in NASCAR’s top three series since 2002, when Dale Earnhardt Jr drove the No. 3 to victory at Daytona in July.
In 2009, Austin Dillon, Richard Childress’s grandson, debuted in the No. 3 Bad Boy Mowers/ RCR 40th Anniversary truck in the Camping World Truck Series. In 2010, he started driving the No. 3 Bass Pro Shops Chevy in the truck series.
Up to this point, however, no driver has fielded a car with both the No. 3 and a sponsor that appeared on one of Dale Sr’s Chevys. In July, Dale Jr will drive the No. 3 with the Wrangler Jean Machine scheme Dale Sr made popular during the 80s. For some, seeing that car circle the track at Daytona is sure to bring up memories of the Intimidator. It should be an emotional day.