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Report: Wal-Mart In Talks With HMS About Sponsorship
Posted By Michael J Smith On June 8, 2010 @ 12:32 pm In Asides | 1 Comment
According to SceneDaily.com , Wal-Mart is in “deep discussions” with Hendrick Motorsports about sponsoring the No. 24 Chevy and driver Jeff Gordon. Wal-Mart is also said to be in talks about a deal that would make the retail giant the exclusive retailer in the mass merchandise space.
At this point, it’s unclear whether or not Wal-Mart would seek to sponsor a single driver for multiple races, or if they would sponsor several drivers for only a few races, similar to Coca Cola or Gillette.
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URL to article: http://lead-lap.com/2010/06/08/report-wal-mart-in-talks-with-hendrick-motorsports-about-sponsorship/
URLs in this post:
 SceneDaily.com: http://www.scenedaily.com/news/articles/sprintcupseries/Could_Wal-Mart_sponsor_Jeff_Gordon_Retail_giant_in_talks_with_NASCAR_Hendrick_Motorsports.html
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