Lead Lap's NASCAR News » 5-Hour Energy

PEAK To Sponsor Bowyer In 2013

Michael J Smith — Fri, 14 Sep 2012 16:22:03 +0000

PEAK Motor Oil has signed on to sponsor Michael Waltrip Racing’s No. 15 Toyota driven by Clint Boywer for three Sprint Cup Series races in 2013, the team announced.

PEAK will appear on the car at Talladega Superspeedway in May, Daytona International Speedway in July, and Chicagoland Speedway.

PEAK will also serve as associate sponsor for all MWR teams in 2013.

Team owner Michael Waltrip said:

5-hour ENERGY and PEAK are wonderful, powerful retail brands activating with this race team. We still have some work to do to fill out the 2013 schedule and need to bring some more partners to add to this great foundation of support.

5-Hour Energy Extends Sponsorship Of MWR’s No. 15

Michael J Smith — Tue, 24 Apr 2012 15:35:50 +0000

5-Hour Energy has announced that it will sponsor Michael Waltrip Racing’s No. 15 Toyota and driver Clint Bowyer for all but one of the remaining Sprint Cup Series races this season. 5-Hour Energy was originally slated to sponsor the No. 15 for 25 races this season. With this announcement, that sponsorship is increased to 37 races.

The lone non-5-Hour-Energy race in 2012 will be the May race at Talladega Superspeedway where Aaron’s will be featured on the car honoring University of Alabama’s BCS National Championship.

Scott Henderson, president of 5-hour Energy, said:

5-hour Energy is extremely excited about the consumer exposure and sales growth we have achieved since moving up to the NASCAR Sprint Cup Series and partnering with Michael Waltrip Racing and Clint Bowyer this season.

Michael Waltrip Racing To End Alliance With JTG Daugherty Racing

Michael J Smith — Thu, 22 Sep 2011 12:53:35 +0000

With the speculation that Clint Bowyer is headed to Michael Waltrip Racing with 5-Hour Energy, it is being reported that MWR will end its technical alliance with JTG Daugherty Racing’s No. 47 team and driver Bobby Labonte. MWR provides cars and engines for JTG, and the No. 47 is housed in the team’s shop. With the ending of that alliance, MWR could make way for a third team for Bowyer.

JTG owner Brad Daugherty wants to keep his team on track next season, and is currently considering an alliance with Richard Petty Motorsports. RPM had talks with Clint Bowyer about joining the team in a third car. Later, RPM withdrew, stating that they were happy with the performance of the two-car operation.

Team owner Andrew Murstein said:

We are no longer in discussions with [Bowyer]. We just feel that RPM is in a great place today, especially how far we have come since last year. Both Marcos (Ambrose) and AJ (Allmendinger) are not only having career years, but they are both moving in the right directions and improving. … Clint is a great driver and we wish him the best wherever he ends up. For now, we will continue to focus on our two teams and continuing to make great strides as we return the King and his unmatched tradition and legion of loyal fans back into Victory Lane.

They were close to adding a third team, which could mean that a technical alliance with JTG is not out of the question. But, considering they recently indicated they were happy with the performance of their two cars, they may not want to expand.

An alliance with RPM would also mean a switch a manufacturer for JTG. RPM fields Fords, so the team would need to field Fords as well.