Window World Inc. announced that it will extend its sponsorship of Front Row Motorsports’ No. 34 team, driven by John Andretti,for five races, following the team’s 19th-place finish in the Daytona 500. Window World will be on the car at Auto Club Speedway, Las Vegas Motor Speedway , Atlanta Motor Speedway, and Bristol Motor Speedway.
Jeremy Mayfield will return to Sprint Cup competition full time in 2009, driving the No. 41 Toyota for his own team, Mayfield Motorsports. MM is a joint venture between Mayfield and Gary Smith, Chairman and CEO of All Sport Inc., which will sponsor Mayfield’s entry. All Sport body quencher is a sports drink. Mayfield attributed [...]
The U.S. Air Force announced that will leave Wood Brothers Racing to sponsor Gillett Evernham Motorsports’ No. 10 Dodge, driven by Reed Sorenson, for four races next season. The Air Force is changing its marketing strategy to rebalance its sponsorship and activation programs to increase public awareness of the Air Force and to attract more [...]
Dale Earnhardt Inc and Chip Ganassi Racing with Felix Sabates have officially merged and will form a four car team for 2009 and beyond. DEI drivers Martin Truex Jr and Aric Almirola will drive the Nos. 1 and 8 respectively, while Juan Pablo Montoya and a driver to be named later will drive the Nos. 42 [...]
JR Motorsports has announced that Delphi will be the primary sponsor for the No. 5 Chevy for one race with driver Tony Stewart. Delphi will also sponsor Brad Keselowski in the No. 88 Chevy for six races. And, Delphi will serve as associate sponsor on all of the Hendrick Motorsports Chevys and uniforms for 2009. [...]
Former open-wheeler and NASCAR road course ringer Max Papis will run 18 races next season in a Germain Racing fielded Toyota sponsored by GEICO, Papis’ agent confirmed. GEICO has sponsored Mike Wallace in the Nationwide series, but with Nationwide, a GEICO competitor, taking over, GEICO had to leave that series.
Rumor has it that Dale Earnhardt Inc. and Petty Enterprises are in talks to merge, but how a DEI-Petty deal would work remains unclear. Earlier this year, Boston Ventures purchased a significant stake in Petty Enterprises. The team is seeking a sponsor for Bobby Labonte and its No. 43 Dodge, which lost General Mills to Richard Childress [...]
Bloomberg News is reporting that due to the state of the economy, NASCAR sponsorships are on the decline. “General Motors Corp., Chrysler Corp., Sears Holdings Corp. and Chevron Corp. will cut or drop sponsorships next season.” Some teams the sport that biggest names, Petty, Earnhardt, and Waltrip could enter the 2009 season with unsponsored cars. Chip [...]
Unilever, a food and home care company, announced that it will be the primary sponsor on JR Motorsports’ No 5 next season for 10 races, with drivers Dale Earnhardt Jr., Mark Martin, and Landon Cassill. Four of Unilever’s brands will appear on the car — Hellmann’s Mayonaise, Ragu pasta sauce, Klondike, and Lipton tea. Unilever’s [...]
Tony Stewart’s Stewart Haas Racing announced that the U.S. Army will sponsor its No. 39 Chevy, and driver Ryan Newman for 22 races next season. For the remaining 14 races, the Army will serve as associate sponsor. A primary sponsor was not announced for those remaining races. For images of the car, see Jayski’s No. [...]