Window World will be on the car at Auto Club Speedway, Las Vegas Motor Speedway , Atlanta Motor Speedway, and Bristol Motor Speedway.

MM is a joint venture between Mayfield and Gary Smith, Chairman and CEO of All Sport Inc., which will sponsor Mayfield’s entry. All Sport body quencher is a sports drink.  

Mayfield attributed his venture into ownership to a key change NASCAR made in the off season:

I have to give NASCAR a lot of credit for the things they’ve done in the sport over the last two years to make it possible for people like me to get involved as a team owner. The new COT car and even more importantly the testing ban have made it a reality for me to come in and compete in the NASCAR Sprint Cup Series.

Triad Racing Technologies will provide engines and chassis for MM, while Tony Furr will serve as crew cheif. Furr served as crew cheif for Cale Yarborough’s No. 98 team and driver John Andretti, where he led Andretti to victory in the Pepsi 400 from Daytona International Raceway. He also led Jerry Nadeau to his first and only victory, in the Napa 500 from Atlanta Motor Speedway in Hendrick Motorsports’ No. 25.

Mayfield acquired the number from Earnhardt Ganassi Racing, but the points from the 41 did not move to Mayfield’s team.

See images of the car on Jayski’s page.

The Air Force is changing its marketing strategy to rebalance its sponsorship and activation programs to increase public awareness of the Air Force and to attract more recruits.

Col. Timothy Hanson, Air Force Recruiting Service director of Strategic Communications, said: 

Advertising and marketing that goes beyond the race track will help us connect with fans and emphasize the speed, power, precision, and team work that is common to both NASCAR and the Air Force.

DEI drivers Martin Truex Jr and Aric Almirola will drive the Nos. 1 and 8 respectively, while Juan Pablo Montoya and a driver to be named later will drive the Nos. 42 and 41 respectively.

The team currently has sponsorship for the No 1 (Bass Pro Shops) and 41 (Target), and half of a season for the No. 42 (Wrigley’s).

More details will be announced later.

Delphi will also sponsor Brad Keselowski in the No. 88 Chevy for six races.

And, Delphi will serve as associate sponsor on all of the Hendrick Motorsports Chevys and uniforms for 2009.

Unilever announced earlier that it would sponsor JR Motorsports’ No. 5 for ten Nationwide races next season.

GEICO has sponsored Mike Wallace in the Nationwide series, but with Nationwide, a GEICO competitor, taking over, GEICO had to leave that series.

Earlier this year, Boston Ventures purchased a significant stake in Petty Enterprises. The team is seeking a sponsor for Bobby Labonte and its No. 43 Dodge, which lost General Mills to Richard Childress Racing’s No. 33 team and driver Clint Bowyer.

The team is also said to be at odds with Kyle Petty, who could leave and take the team’s only major sponsor, Wells Fargo, with him.

DEI is also searching for sponsorship, after US Army bolted for Stewart Haas Racing’s No. 39 and driver Ryan Newman. Paul Menard is leaving at the end of the season to go to Yates Racing, and he is taking his Menards sponsorship with him, leaving DEI with Bass Pro Shops as its only sponsor, on Martin Truex Jr.’s No 1 Chevy. DEI currently has Regan Smith and Aric Almirola on its roster, but sponsors for neither team.

Some teams the sport that biggest names, Petty, Earnhardt, and Waltrip could enter the 2009 season with unsponsored cars. Chip Ganassi racing’s No. 40 team lost its Coors sponsorship last season, and managed to stay afloat using a patchwork of one-race deals. The team was shut down earlier this season. Chevron is pulling its Texaco sponsorship of Ganassi’s other team, the No 42 next season.

Dale Earnhardt Jr.’s Nationwide team, JR Motorsports lost its primary sponsor when the U.S. Navy announced it would not return to the No. 88. The team has won two races this season, and sits third in points, and it lost its primary sponsor. That’s an indication of how bad things are.

Earnhardt Jr. said:

The economy is the way it is, there isn’t much you can do about it. A lot of these guys are going to walk around empty-handed next year. …  We’ll race the races we can afford to race. A lot of the people that work there are family and so that place has to be open.

Four of Unilever’s brands will appear on the car — Hellmann’s Mayonaise, Ragu pasta sauce, Klondike, and Lipton tea.

Unilever’s director of integrated marketing said:

By partnering with Dale Jr. and JR Motorsports, we are expanding an already successful history with NASCAR — especially with a driver whose popularity transcends motor racing with wide appeal and recognition. We are extremely pleased that Dale, Mark and Landon will represent our brands in the 2009 NASCAR Nationwide Series.

No word on whether or not GoDaddy.com will sponsor the remaining races next season.

For the remaining 14 races, the Army will serve as associate sponsor. A primary sponsor was not announced for those remaining races.

For images of the car, see Jayski’s No. 39 schemes page.